Hello RouteArrows Family,
Some of you may know, my daughter Roslyn and I are running our small family business together - but remotely (even before it was cool) with Roslyn up in WA and me here in CA.
RouteArrows were originally designed for marking routes for cycling and running events. Two weeks ago Roslyn went to her local farmers market, which sparked the idea that our RouteArrows stickers could help the farmers markets keep their communities safe.
Since then we’ve been contacting as many markets and associations as we can, and we made this “corny” little acronym to help display our “peachy” assets.
Top 5 Values of RouteArrows are → F.E.E.D.S.
Fast & easy to apply → and to remove!
Economical → less than 25 cents / arrow (250 arrows / roll)
Eco-Friendly → water-based / biodegradable ingredients
Directions → with bright & obvious RouteArrows
Social Distancing → when placed 6 + ft apart!
“Every Farmers Market FEEDS their Community”
We’re clearly not marketing professionals, but we hope this highlights their values.
For 14 years we’ve been “helping events do a great job” and that is our intention here.
We believe providing access to fresh food is absolutely essential and we want to help markets keep people safe while they're doing so.
We created simple examples of how RouteArrows could be used to better guide foot traffic at both farmers markets and stores, posted on our website homepage.
If you would like to support this effort, please share this information with any connections you may have in the farmers market community as well as your local essential businesses.
Everyone can use the code STAYSAFE25 to get 25% off their orders.
Feel free to call or email us with any questions.
We wish you all the best and please stay healthy and safe,
Randall and Roslyn
(650) 429 8859
Not to scale.