About Us

Our Story

Starting with an idea in the early 80's, to our first sale in 2007, our passion for creating high-quality, easy-to-use directional arrows has guided us every step of the way.

A Dad-Daughter Duo

Hi RouteArrows Family!

Many people assume that RouteArrows is a bigger operation, with many employees, but we’re actually a dad-daughter duo, it’s just the two of us (plus our incredible manufacturer and webmaster!), we’re a true family-owned small business.

Almost everything you see on our website, we invented! Our goal is to innovate and provide high quality easy-to-use route marking products for events of all kinds. We believe a well-marked route makes people feel cared for, so they can enjoy their experience to the fullest!

Fun fact about us: we share a birthday! (She is the best present I’ll ever receive)

Our Mission

“We provide high quality, easy to use products and methods so events can do a great job route marking. We're here to help event organizers provide a safe and enjoyable experience for their participants and their communities.”

Our Values

Innovation
We believe in the power of innovative ideas and strive to bring them to life. Just like the original RouteArrows idea back in 1985, the concept of pre-made adhesive arrows was born out of a need for better route marking.
Quality
We are committed to providing products that are highly visible, easy-to-use, and eco-friendly. Our focus has always been to create high quality products that meet the needs of our amazing customers while also being kind to our planet.
Customer Service
We started out by mailing samples to hundreds of cycling events all over the USA. This initial focus on understanding and serving our customers needs continues to be a core part of who we are and what we do.